“euphoria” is Kendrick Lamar’s official response to Drake’s April 2024 diss tracks “Push Ups” and “Taylor Made Freestyle,” and his first since May 2022’s “Mr. Morale” and “The Big Steppers.” ’s first solo album. All of these diss tracks are the culmination of Lamar’s shots at Drake and J. Cole on Future & Metro Boomin’s March 2024 song “Like That.”
The song was released via YouTube on April 30, 2024, without any prior announcement. A few hours later, there was a “euphoria” across all streaming services.
The song is made up of three distinct song parts, with Lamar taking aim at Drake, his public perception, and his many celebrity colleagues. culture” and the music industry as a whole.
The accompanying artwork depicts the definition of “euphoria” in two example sentences, taken from the online dictionary Merriam-Webster; this made “euphoria” the most searched word on their website following the single’s release. The second example in the artwork references the fact that the song was released on a Tuesday. The song’s title is also likely a reference to HBO’s Euphoria, a popular teen TV series for which Drake serves as an executive producer.
After its release, “euphoria” temporarily crashed the Genius website, as fans scrambled to decipher the lyrics and the unreleased single’s views and likes on YouTube increased.