2024 is shaping up to be a big year for hip-hop, with sales on the rise thanks in part to the return of some of hip-hop’s biggest names.
After four years, Eminem returns with his 11th album, The Death Of Slim Shady (Coup de Grâce). Rap God’s latest effort sold 281,000 equivalent album units in its first week of release. It was enough to replace Taylor Swift’s “The Tortured Poets Department” at the top of the Billboard 200 chart. Taylor’s latest record spent 12 weeks at No. 1 before Marshall Mathers arrived. Em’s seven-day total becomes the benchmark for hip-hop in 2024.
Tyler, The Creator’s Chromakopia album sold very well, selling 299,500 copies in its first week. The record marks the former Odd Future frontman’s biggest solo debut to date and was enough to earn him his third consecutive No. 1 record.
Future returns with his highly-anticipated collaboration with Metro Boomin, “We Don’t Trust You” and “We Still Don’t Trust You,” which scored back-to-back No. 1 albums. The two artists’ first-week sales reached 251,000 and 127,500 equivalent album units respectively. Hendrix also released his personal mixtape Mixtape Pluto in September, which reached 129,000 EAU. All three projects topped the Billboard 200, making Future the first rapper to have three No. 1 hits in six months.
Ye has proven to be invulnerable in this controversy. His joint album with Ty Dolla $ign, “Vultures 1,” sold 148,000 EAU in its first week and doubled in sales for several weeks to maintain its lead. The revenue makes “Vultures 1” and “21 Savage’s American Dream” the only two rap albums this year to spend consecutive weeks at the top of the charts. Rod Wave continues to deliver blockbusters, with his “Last Lap” album debuting at No. 2 in October with 127,000 copies sold.
As of press time, hip-hop has yet to see any artist debut like 2023, when Travis Scott’s Utopia album sold 496,000 units in its first week and Del Rey Drake’s “For All the Dogs” reached 402,000. The Rappers’ biggest sales of the year, around 361,000 copies, were achieved through the reissue of Travis Scott’s Days Before Rodeo mixtape.
Here are the 2024 hip-hop projects with the highest first-week sales.
