Snoop Dogg and Dr. Dre expand their spirits company with the launch of ultra-premium gin Still GIN By Dre and Snoop.
The iconic West Co duo announced the launch of their “extremely smooth” gin on Instagram on Monday (October 14). They shared in the caption: “Bringing a new spin on tradition.”
Infused with notes of tangerine, jasmine and coriander, Still GIN By Dre and Snoop is the second addition to their beverage range. The rap icon and super-producer debuted their canned cocktail Gin & Juice By Dre and Snoop, named after Snoop Dogg’s Dr. Dre-produced single of the same name.
Back At It!!!@bydreandsnoop#ginandjuice pic.twitter.com/sRDw5TcWmf
— Dr. Dre (@drdre) February 10, 2024
Likewise, Dre and Snoop’s “Still GIN” is a remake of their 1999 collaboration “Still DRE,” which was included on Dr. Dre’s multi-platinum album 2001.
“This is not a wine that we just put a name on,” Dr. Dre said in a press release. “It’s just like what we do with Beats headphones. Everything is ours from start to finish: the gin, the flavors, the packaging… everything has to be perfect. Snoopy said it best: We’re better together – this It’s always magical. It’s incredible that you know you’ve got something amazing and you think it’s going to really work, from the look to the taste.
“Every day in the studio, as Dre and I try to make the most exciting music possible, we drink gin and have fun,” Snoop Dogg added. “We were involved in the development of this gin – from the creation of the flavors, to the alcohol content in it – and it’s fantastic! Dre is a perfectionist: he wants to make sure the product is not just good, but great. Together, we don’t do any normal things!
Snoop Dogg and Dr. Dre are gearing up for another collaboration, the highly anticipated Missionary album.
Due later this month, Dre said the project is “some of the best music I’ve ever made.” These include rock legend Sting and country music star Jelly Roll.
Meanwhile, in a recent interview, Snoop Dogg teased the possibility of “one last major stadium tour.”