Kendrick Lamar’s “Not Like Us” became a major talking point for its pointed criticism of Drake, and now, the video has been released. The clip, filmed in Compton on June 22, drew a large crowd eager to catch Lamar performing the harsh song. Featuring artists such as YG, “Not Like Us” producer Mustard, and other big names in the Los Angeles rap scene, the production highlights the unity among the city’s various artists and communities.
The anticipation for the “Not Like Us” video is palpable, especially after Lamar’s electrifying and historic June concert, “The Pop Out: Ken & Friends.” The concert, which took place at the Kia Forum in Inglewood, saw Kendrick perform the song multiple times, further fueling his ongoing rivalry with Drake.
The filming itself became a community event, with locals and fans alike joining in, creating an atmosphere of unity and celebration. The event also highlighted Kendrick Lamar’s influence and ability to bring together disparate elements of Los Angeles, including the Bloods and Crips.
“Not Like Us” was a huge chart success, marking Kendrick Lamar’s fourth No. 1 on the Billboard Hot 100 chart. With the support of 10,000 plays and 15,000 traditional sales, it quickly climbed to the top of the list. The milestone follows Lamar’s previous hit “HUMBLE.” and his collaboration with Taylor Swift on “Bad Blood” (Rap-Up).
“Not Like Us” also broke multiple streaming records, including breaking Spotify’s record for the most streamed rap song in a single day, surpassing Drake’s previous record. The track’s success on streaming platforms like Spotify and its dominance of the Canadian streaming charts underscore Lamar’s continued influence. While fans continue to debate the outcome of Lamar’s lyrical battle with Drake, there’s no denying that “Not Like Us” has cemented its place in rap history.
