A superfan who went viral during Beyoncé’s 2018 Coachella performance and became a symbol of pure joy for thousands has had a devastating end to her life.
Sydney Hardeman, of Dallas, committed suicide on November 8. Her brother, Jay Hardeman, confirmed her death to the New York Post on Saturday (November 15).
The 25-year-old flight instructor became an internet sensation after her stunned expression during Beyoncé’s historic scene was captured in Netflix’s 2019 documentary Homecoming.
Her wide-eyed reaction was immortalized on screen and quickly went viral on social media.
“I was looking forward to seeing myself because I remember photographers being in my face all the time, but I’m excited to be shown because it means Beyoncé knows my face exists,” she told BuzzFeed. “I was surprised that it blew up, but I knew it would gain attention very quickly once the Netflix account retweeted it.”
Sydney’s love for Beyoncé began when she was 13 and became a defining part of her identity. In high school, she won first place in a talent show that paid tribute to Beyoncé, complete with dancing and backup dancers.
She also played varsity basketball for four years and was named prom queen at what her brother called the largest high school in Texas.
At St. Mary’s University in San Antonio, she studied criminal justice while excelling on the basketball court, setting a school record for most three-pointers made in a game.
After graduating with honors, she received a full scholarship to United Aviation College and became a certified flight instructor.
“She was so determined, friendly, enthusiastic, happy,” Jay said. “She never missed a Beyoncé album or tour.”
The viral moment that made her a famous face around the world didn’t happen by accident. Determined to see Beyoncé perform live, Sidney convinces her mom to let her attend Coachella, then travels from Texas to California with her brother and best friend.
Once the gates opened, she sprinted half a mile to the main stage and held on for 12 hours in the sweltering heat.
“I started running through the gate. Her main stage was half a mile from the entrance, so it was a long run, and it was hot outside,” she said in a 2020 interview with the Texas Story Project.
She saw herself for the first time in her dorm room at 2 a.m. while watching “Homecoming.” Her mother, Jamie Hardeman, told TMZ that Sidney screamed with excitement when she saw herself on the screen.
The moment attracted widespread media attention, including an interview with Oprah Magazine and an appearance on the EBC Network. The video she posted on Twitter received thousands of likes and shares.
In addition to being a Beyoncé fan, Sidney has a wide range of interests.
“She loved flying, traveling and meeting new people,” Jay said. “She loved playing guitar and piano…she was really musical.”
She was engaged at the time of her death and had planned a wedding in April. Her family said she struggled emotionally after her grandfather’s death and canceled therapy appointments they had encouraged her to attend.
Her mother has this message for young people looking up to Sydney: “You’re young, you’re excited, you haven’t gotten to the best part yet. It’s your village, and Sydney has a big village… Sometimes you just have to be vulnerable with the people around you so they can help you. Parents are here to support you. It’s okay to be down, that’s normal, you haven’t gotten to the best part yet. Please keep going.”
Jamie added, “She never wanted to leave you. She loved you all. On her behalf, making sure you were okay and finding support if you needed it.”

